The Role of Social Media in Property - RICS Paper

Although Social Media's best known applications might be Twitter and Facebook, this new wave of applications is much more than just Social. Hammerson and Grosvenor are using Twitter in their shopping centres and Aviva is using Facebook to manage a property portfolio. Business networks are being built on industry platforms such as CREOpoint and companies are using Crowdsourcing to reduce the cost and time taken to resource projects.

This RICS Information Paper will help you prepare for the opportunities, and often risky consequences, of Social Media - it is here to stay: use it wisely. Read the paper (PDF)...

Also see our Social Media page for more details